TikTok Ads
Short videos that stop the scroll and start conversations.
We plan creative, build campaigns and test what works on TikTok, from In-Feed and Spark Ads to lead generation and shopping campaigns.
Where discovery happens
People open TikTok to be entertained and to discover new things. Ads that look and feel like native content can introduce your brand to large audiences and move them to act.
Native, creative-led format
Full-screen vertical video lets you show your product in action, not just describe it.
Fast creative learning
Testing different hooks and formats quickly shows which messages work best.
Built-in action
Shop, sign-up and lead form options let viewers act without leaving the app.
Brands with a visual story to tell
• E-commerce and consumer products
• Mobile apps and games
• Beauty, fashion, food and lifestyle brands
• Businesses targeting younger audiences
TikTok campaigns we manage
We match TikTok ad formats and objectives to what you want to achieve.
In-Feed Ads
Video ads in the For You feed, the core format for reach, traffic and conversions.
Reach & salesSpark Ads
Boost organic posts from your account or approved creators, keeping likes and comments.
Social proofLead Generation
Instant forms inside TikTok to collect contact details with less friction.
LeadsVideo Shopping Ads
Product-led video ads connected to your catalog for online stores.
E-commerceSmart+ Campaigns
Automated campaigns that use TikTok's system to optimize targeting, bidding and creative.
PerformanceApp Campaigns
Campaigns to drive app installs and in-app actions from TikTok users.
App growthWhat our TikTok Ads service covers
From creative direction to tracking, we take care of the details so your campaigns can learn faster.
- Creative strategyHooks, angles and scripts designed for vertical, sound-on video.
- Creative testing planStructured tests to find winning concepts and formats.
- TikTok Pixel and Events APIEvent setup so conversions are measured accurately.
- Audience targetingInterest, behavior, custom and lookalike audiences.
- Campaign buildObjectives, ad groups, budgets and bidding set up correctly.
- Spark Ads coordinationGuidance on working with creators and authorization codes.
- Policy reviewAds and landing pages checked against TikTok advertising policies.
- Performance reportingClear reports with creative-level insights.
TikTok Ads Management Packages
Choose a TikTok Ads package based on your creative needs, campaign goals and how fast you want to test and scale.
A simple way for small brands to test TikTok advertising with a focused campaign and clear creative direction.
Get Started →- TikTok Ads account setup or review
- Audience and interest research
- Setup and management of 1 campaign
- Up to 3 ad groups
- Creative brief for up to 3 videos
- TikTok Pixel setup check
- Monthly performance report
- Email support
For growing brands that want structured creative testing and more campaigns across the funnel.
Get Started →- TikTok Ads account and campaign audit
- Audience strategy for prospecting and retargeting
- Setup and management of up to 3 campaigns
- Up to 10 ad groups
- Creative briefs and hook ideas for up to 8 videos
- Structured creative testing
- Spark Ads setup and coordination
- Pixel and Events API review
- Bidding and budget optimization
- Biweekly performance reviews
- Monthly performance report
- Email support
A full TikTok advertising program for brands that want ongoing creative strategy, multiple campaign types and scaling support.
Get Started →- Comprehensive TikTok Ads audit
- Full-funnel TikTok advertising strategy
- In-Feed, Spark Ads, Lead Generation and Shopping campaigns
- Smart+ campaign testing
- Ongoing creative strategy and monthly content plan
- Advanced creative testing framework
- Custom and lookalike audience strategy
- Events API and measurement review
- Landing page recommendations
- Competitor creative research
- Detailed performance reporting
- Dedicated campaign support
- Monthly strategy consultation
Prices are monthly management fees. Ad spend is paid directly to the advertising platform and is not included.
How we run your TikTok Ads
Discovery
We learn about your product, audience and goals, and review any existing content.
Creative plan
We propose hooks, angles and formats, and outline what videos are needed.
Launch and test
Campaigns go live with several creatives so TikTok can learn what works.
Scale
We shift budget toward winning creatives and refresh ads before they fatigue.
Do I need to make videos?
You need video content, but it does not have to be expensive. We give clear creative briefs, and many effective TikTok ads are filmed on a phone.
What budget do I need for TikTok?
TikTok has minimum budgets at campaign and ad group level. We recommend a test budget based on your goals and region.
What are Spark Ads?
Spark Ads let you promote organic TikTok posts from your account or a creator's account, keeping the original engagement.
Can TikTok work for B2B?
Sometimes. It depends on your audience. We will tell you honestly if another platform is a better fit.
Ready to test TikTok for your brand?
Share your product and goals. We will suggest a creative and campaign plan for your first test.